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Rare Disease Day
It’s Rare Disease Day this weekend! Every year the end of February sees this day focused on rare diseases. The aim of the disease day is to raise awareness amongst the general public and...
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Rare disease – my personal experience
Today is rare disease day so I thought I would share my personal experience. One of the reasons I am so passionate about working in rare disease is because of the experience I and my family have gone...
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SXSW 2021
It is that time of year again – it is SXSW time. I first attended SXSW in 2015. It was so impactful I had a mini epiphany and quit my job the day I got back into the office. My first SXSW was truly...
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My favourite online resources
Next up on my content plan is a post to share what I am reading right now. I thought as part of this it would be helpful to share some of my favourite online resources around digital and social media...
View ArticleInMail … thought you might be interested
How many of us have had that InMail from a stranger where they “thought you might be interested”? I suspect most of us. How often are you actually interested? Back in the day where email was still...
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What is a tweet chat
Have you ever wondered what a tweet chat is? Or perhaps you wonder what the value of a tweet chat is? These are questions that come up quite often when I run my social media training sessions so I...
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International Thyroid Week tweet chat
This week was International Thyroid Awareness Week (ITAW). Thyroid disease is massively under-diagnosed with over half of patients undiagnosed and aware they have a treatable condition. The symptoms...
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The social media steam train
I was recently explaining to a client that the only way to get impact these days with social media is putting in sufficient time, effort and money. Social media is now a highly competitive, top...
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Holiday from social media
I’m back, having taken time off this summer for a much needed holiday. I then followed this with some time offline. I did something that in the past I always said would be impossible – I took a...
View ArticlePharma social media bloopers
I have been working in pharma social media for well over 10 years now and in that time I have seen some real social media bloopers. Ten years ago some of them were excusable – others were just as bad...
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